Urope is anticipated to be the second largest market in 2023 due to the emission standards and raising demand for e-bikes

The European cycling and electric bike market was worth USD 21.1 billion in 2021, with a rise of 7.5% in 2020, according to the trade body umbrella CONEBI. European consumers prefer greener e-mobility solutions over buying cars or using public transport for the daily commute, which has resulted in a staggering 52% increase in sales in 2021.

In the European region, Germany was the largest market for e-Bikes in 2022, followed by the Netherlands, France, Belgium, Italy, Austria, Switzerland, and the UK. Due to the pandemic, these countries witnessed a boost in e-Bike sales in 2020. Governments are also providing the highest incentives possible to purchase cargo e-bikes.

This would lead to decreased traffic congestion and business operating costs. Therefore, the demand for cargo e-bikes is expected to grow rapidly. According to the European Union, buyers can claim back up to 25% of the purchase price of e-bikes, a maximum of USD 1,100.

Europe has stringent emission standards to cope with rising vehicle emissions. Several countries in this region promote the use of e-Bikes by providing incentives. The demand for e-Bikes has increased tremendously due to urbanization and consumer desire to move from cars to alternative mobility. The increasing number of incentives for e-Bikes across Europe is expected to fuel the demand for e-Bikes in the European region.